The campaign began with the first airing of WPD’s new television advert.
The full communications schedule Included:
February 18, 2010…………………………..…...Launch of regional TV advertising;
Wk commencing February 22…………………Newspaper advertising;
Wk commencing March 1…………….………..Newspaper advertising;
Wk commencing March 8…………….………..Customer newsletter distribution;
March 11, 2010…………………………....………End of TV advertising;
Wk commencing March 15……………….……Newspaper advertising;
Wk commencing March 22………………….…Newspaper advertising.
Please click
here to see the customer newsletter.
Please click
here to see the newspaper advert.
Please click
here to see the television advert.